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As major media companies have been gathering to start their own cross-media measurement venture and companies like Omniture (NSDQ: OMTR) and Quantcast ...
Trevor Beattie, the advertising guru who masterminded Labour's election campaign, has quit his agency TBWA/London to set up his own company. By Stephen Brook.
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NEW YORK (Reuters) - Many Internet and media companies that were busy buying start-ups in the boom years could shed assets they no longer deem central to their ...